Ambient Devices is what I call part of the Third Wave of Internet devices. |
The orbs create feedback loops that can influence either personal of employee behavior. |
Our system allows you to respond to the information that is important to you. It allows you to sense and be attuned to more streams of information in parallel. |
The orb allows for constant dynamic feedback. |
There will be hundreds of new companies that will be created to develop these very simple data devices. |
All of the devices work out of the box without any subscription fee. |
We initially targeted pager networks, which have been suffering for the last decade due to cell phone sales. |
We created the ability for people to insert enterprise or personal data. |
Integral to the orb is our low cost long-range wireless radio data system and a protocol that allows us to send this data over 90% of the US population every 15 minutes throughout the day. |
There are already a lot of devices in our lives that have rich text or the ability to handle graphics. Our devices are designed to be understood in less than a quarter of a second. |
As a small company our fastest way to market was going to be by working with other retailers that were known for pioneering new technologies and categories. |
We target people who understand that relationships are the lifeline of a small company. |
Most of us feel overburdened by information, although I would say the overloaded feeling comes more from coordinating all of the information and responding to it. |
Ambient Devices develops a new generation of consumer electronic products. |
I think one of the most important attributes is perseverance. |
We are extremely attractive to page companies, because we significantly increase their user base. |
Pager companies are very much looking to provide new services to help them regain some of their customer base. |
The orbs have probably sold better through catalogs because they can be categorized unlike at most stores. |
It is hard to check five email inboxes, three voice mail systems, or five blogs that you are tracking. |
Our criteria for good data feeds are that they need to be dynamic enough to be interesting, something that users want to attune to throughout the day, etc. |